Defined the target digital organization to support the digital vision at bioMérieux

Within the digital transformation program, I advise the management team to :

• Define the target CX strategy for all digital touchpoints : CMS, eCommerce B2B, Customer portal, Resource Center, Learning portal, email campaigns
• Audit the current ways of working and running digital products and platforms
• Benchmark other digital organizations
• Recommend a Target Operating Model to run digital activities and transformation